Floki has announced its partnership with Nottingham Forest Football Club for the 2024–2025 Premier League season. This collaboration positions the memecoin as the historic club’s official cryptocurrency partner. Established in 1865, it is known for its two European championship titles.
Floki becomes Official Cryptocurrency Partner of Nottingham Forest in the Premier League 2024/2025 season! ⚽️
Two days after announcing Valhalla’s marketing campaign across the entire Premier League for the 24/25 season, we’re thrilled to announce that Floki will be sharing the… pic.twitter.com/vihcrfId2t
— FLOKI (@RealFlokiInu) August 15, 2024
Floki to gain major exposure with the partnership
The partnership with Nottingham Forest offers the inu meme coin major exposure in one of the world’s most-watched sporting leagues. The Premier League boasts impressive reach, with broadcasts to 712 million households across 190 countries and over 2 billion viewers of live match programming throughout the season.
As part of the deal, the memecoin will enjoy various promotional benefits. These include three minutes of camera-facing LED advertising during Nottingham Forest’s home games, brand placement on official Premier League interviews and press conference backdrops, and integration into the club’s social media channels.
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The meme coin will also feature in print media, including a full-page presence in matchday programs.
This partnership follows the meme coin’s announcement of a league-wide marketing campaign for its Valhalla project, creating a dual approach to its Premier League presence. The strategy aims to introduce the memecoin brand to a global audience while aligning with top-tier football.
The collaboration also offers the dog meme coin exclusive experiences, including signed merchandise and a ‘play on the pitch’ opportunity at the end of the season.
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